CashmeReborn

Every fibre carries the value of Mongolia’s land, herders, skilled hands, water, energy and time.

A woman in a peach CashmeReborn sweater standing at the edge of a lake, hills behind

Water saved: 92.8%
Lower chemical use: 99.78%
CO₂ reduction: 25.98%
Energy saved: 8.99%

Impact figures are based on GOBI's internal assessment and apply to selected CashmeReborn production processes within the stated scope.

A woman in a camel cashmere poncho beside a wetland lake under a wide sky

A second life for cashmere

Every fibre begins with the value of the land.

The CashmeReborn Collection repurposes cashmere remnants generated during production to create entirely new products.

These items are neither processed in the scouring nor the dyeing stages, resulting in significantly reduced use of water and chemicals compared with conventional products.

A cream ribbed cashmere knit laid on a lichen-covered rock

Renewed purpose

The future of cashmere should include better use of the materials we already have.

Cones of grey and cream cashmere yarn beside folded CashmeReborn sweaters — Fibre · Yarn · Form

Navy and beige cashmere sleeves arranged in a triangle on white — CashmeReborn remnants — Fibre · Yarn · Form

Selected remnants

Innovation does not always mean starting from something new.

Not waste. Material with a future. CashmeReborn is not only a material idea — it is a measurable production improvement.

By reusing selected cashmere remnants, GOBI reduces the need to begin again from the earliest processing stages.

The process

From remnant to renewed purpose.

Production remnants
Selected offcuts are kept aside as production runs.
Selection
Fibres are sorted by colour, quality and condition.
Reuse preparation
Material is prepared without scouring or dyeing.
New material purpose
The fibre is spun into yarn for a new piece.
CashmeReborn piece
The finished garment carries the same Mongolian softness.

A woman in a dark cashmere dress and pink scarf standing beneath bare trees

CashmeReborn

A new piece, rooted in what remains.

A hand in a blue cashmere sleeve touching the surface of a clear stream

Nothing valuable should be overlooked.

CashmeReborn, Clearly

What is CashmeReborn?

CashmeReborn is GOBI's material-reuse initiative that gives selected cashmere production remnants a second use.

Where do CashmeReborn materials come from?

They come from selected cashmere remnants generated during GOBI's production.

How does CashmeReborn reduce impact?

By reusing selected remnants, CashmeReborn can reduce reliance on some early-stage processing steps, helping lower water, chemical, energy and CO₂ impact compared with conventional processes.